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The Glasgow Neonatal Unit
This is a story about a policy change in the Neonatal Unit of The Royal Hospital for Children in Glasgow. That might sound like a...
Aug 10, 20211 min read


An Introduction to the Series
There are a great many stories about customer pioneers that we couldn’t fit into the book. This is a series through which we can share...
Aug 10, 20211 min read


Webinar: How to create and sustain a customer-led business
IMD’s Martin Hilti Professor of Marketing and Change Management, Seán Meehan, and Charlie Dawson, founder of the pioneering customer-led...
Jun 29, 20211 min read
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