Aug 10, 20211 minThe Glasgow Neonatal UnitThis is a story about a policy change in the Neonatal Unit of The Royal Hospital for Children in Glasgow. That might sound like a...
Aug 10, 20211 minAn Introduction to the SeriesThere are a great many stories about customer pioneers that we couldn’t fit into the book. This is a series through which we can share...
Jun 29, 20211 minWebinar: How to create and sustain a customer-led businessIMD’s Martin Hilti Professor of Marketing and Change Management, Seán Meehan, and Charlie Dawson, founder of the pioneering customer-led...